Idaho · The Gem State

Health insurance help for Idaho residents

Compare Medicare, health insurance marketplace plans and Medicaid in Idaho, with a guide for every county and each major city, reviewed by a licensed agent.

  • Reviewed by Richard Lander, licensed agent (NPN 21255551)
  • No cost to call
  • No obligation to enroll
44counties covered
6major city guides
5public colleges named

What is different about coverage in Idaho

Idaho Medicaid is administered by the Idaho Department of Health and Welfare, and unlike most of its neighbors, Idaho runs its own ACA exchange -- Your Health Idaho -- instead of routing residents to the federal HealthCare.gov site. Idaho Insurance Plans's phone help for Idaho callers -- Medicare, ACA, life, or supplemental coverage -- costs nothing.

  • The Idaho Department of Health and Welfare administers Medicaid statewide -- that's the right place to start if your Idaho Medicaid eligibility changed.
  • Idaho built its own ACA marketplace, Your Health Idaho, and was the first state-based exchange in the country to migrate off HealthCare.gov's technology onto its own -- Idaho plan shopping happens there, not on the federal site.
  • SHIBA (Senior Health Insurance Benefits Advisors) gives free Medicare counseling at 1-800-247-4422, run by the Idaho Department of Insurance and separate from Idaho Insurance Plans's own free phone help.

Worth knowing: Idaho also runs a state reinsurance program that helped bring individual-market premiums down roughly 18% for 2026 -- a state-level lever most federal-exchange states don't have, on top of running Your Health Idaho itself.

Major Idaho cities

Idaho colleges and universities

  • University of Idaho
  • Boise State University
  • Idaho State University
  • Lewis-Clark State College
  • College of Western Idaho

Coverage for students, faculty and staff →

Mountain Bluebird, the state bird of Idaho

State bird: Mountain Bluebird

Sialia currucoides. Idaho’s official state bird, shown here as a local touch.

Photo: Elaine R. Wilson (CC BY-SA 2.5), via Wikimedia Commons

Common Idaho questions

Where do I shop for ACA health plans in Idaho?

Idaho residents shop through Your Health Idaho (https://www.yourhealthidaho.org). An independent agent such as Lander LLC can explain the plans for you, but the marketplace is the only place premium tax credits are applied.

How do I apply for Medicaid in Idaho?

Medicaid in Idaho is run through Idaho Department of Health and Welfare (https://healthandwelfare.idaho.gov/services-programs/medicaid). Eligibility depends on income, household size and other factors, and it is decided by the state, not by an insurance agency.

Who regulates insurance in Idaho?

Idaho Department of Insurance (https://doi.idaho.gov) regulates insurance companies and agents in Idaho. You can use it to check that an agent or company is licensed and to file a complaint.

Is there free, unbiased Medicare help in Idaho?

Yes. Idaho SHIBA (Senior Health Insurance Benefits Advisors) (1-800-247-4422) offers free Medicare counseling through the State Health Insurance Assistance Program (SHIP), separate from any insurance agency.

Does Idaho Insurance Plans cost anything to use?

There is no cost to call or to speak with an agent. Insurance premiums and plan costs are set by the insurance companies and are separate from our help.

Talk with a licensed agent about Idaho coverage

Call Lander LLC to go over your options. There is no cost to call or to speak with an agent, and you are never required to enroll in anything.

Call 855-367-1095

Reviewed by Richard Lander, licensed insurance agent (NPN 21255551), Lander LLC. Last updated October 3, 2026. This page is educational and is not a quote, an offer of coverage, or legal or tax advice.

Do it yourself

Prefer to look and enroll yourself?

Compare plans and enroll on your own time. Or call 855-367-1095 any time you want a licensed agent’s help.

Medicare

Age 65 or older, or on Medicare because of a disability. Compare Medicare Advantage, Medigap and drug plans in Idaho and enroll yourself.

Look at plans

Under 65 · ACA

Individual and family health plans for Idaho residents under 65, including plans that may qualify for help with monthly costs.

Look at planslink coming soon

Term life

Simple term life insurance you can look at and apply for online, on your own schedule.

TriTermlink coming soon

Questions along the way? Call 855-367-1095 for assistance.